You already knew this…

The StorySlab system collects data about the products and content pieces that are being presented in the field. Before StorySlab, marketers and sales managers only had anecdotes!

But did you know…

StorySlab tracks virtually everything about how your app is being used down to the individual user level – for both connected and offline use. And, all of that data is available to app managers in real time via a custom analytics dashboard.

The data can be used for all kinds of strategic and tactical purposes, like…
+ Gauging success of new product launches
+ Measuring sales/growth vs. sales effort
+ Judging salesperson comfort/proficiency
+ Demonstrating ROI on content/media creation
…not to mention showing the ongoing value and usefulness of your StorySlab deployment!

Other resources on the subject…
A really good article on the future of sales technology.
A lot of examples (maybe too many) of predictive analytics!