Custom Interface
The problem with DIY sales enablement
Don’t Waste Time with Build-It-Yourself Tools In the world of sales enablement, there’s a whole category for build-it-yourself tools. The idea is that you can customize the platform to suit…
- Aug 28
- 5 mins read
Sales reps need good UX
It’s a common problem: you invested time and money into a B2B sales tool, but it looks like an IT project (no disrespect) and it’s cumbersome to use. Everyone agrees…
- Sep 19
- 5 mins read
Sit back or stand out?
The B2B sales landscape is cutthroat. Companies often offer similar products at similar price points, which makes it that much more difficult to score the sale – and, therefore, that…
- Sep 06
- 6 mins read
Not your icon? Not your app.
You understand the importance of building a cohesive brand experience, but you’re still using a sales enablement tool that shows a logo other than your own. What gives? Branding is…
- Feb 06
- 5 mins read
Is cloning illegal?
For your sales app, don’t get cloned! There’s no need to settle for a cookie-cutter solution. StorySlab is the sales enablement platform that can be customized a little or a lot. What app ideas do…
- Aug 09
- < 1 mins read
The Trouble with Ugly
An ugly app is just another content management tool. Intuitive apps that shape the sales conversation get used more than twice as often as generic solutions; and, more use means…
- Jan 07
- < 1 mins read
Extend the reach of your brand
Mobile apps are different from websites. They should work offline and take advantage of the gestures and compact navigation that make good apps both simple and robust. Here’s how StorySlab…
- Oct 11
- 3 mins read
Latest Post
It’s Time to Treat Sales Reps Like a Marketing Channel
- October 8, 2021
- 7 mins read
Flexibility is a Must Have for Quality Engagement with Prospects
- October 8, 2021
- 7 mins read
Why You Can’t Afford to Ignore Data-Driven Marketing Anymore
- September 8, 2021
- 8 mins read
5 Ways to Navigate the Hybrid World of Remote and In-Person Sales
- September 1, 2021
- 9 mins read