Sales Enablement
Sales Presentation Secrets from 9+ Years of Field Sales Data
You’ve booked the meeting! Congrats! Now for the hard part. You’ve got one shot to show your expertise and prove that you’re the best vendor. But as you put together…
- May 13
- 7 mins read
2 Million Sales Calls Predict the Future of Field Sales (and It’s Not What You’d Expect)
The world is opening back up. It’s finally time to plan your sales team’s return to the field after a year of selling in the remote void. But before you…
- Apr 28
- 8 mins read
Smart Selling Tools Names StorySlab a Top Sales Tool of 2021
Sales tech expert, Nancy Nardin, of Smart Selling Tools has once again named StorySlab one of her Top Sales Tools of the Year. The list includes recommended tech for your…
- Apr 27
- < 1 min read
5 Reasons Outside Sales is More Effective Than Inside Sales
While we all needed to pivot in 2020 and get comfortable selling remotely, face-to-face selling is still the most effective way to build relationships and close business. We spoke with…
- Apr 06
- 15 mins read
Four Women in Sales Tech Share How to Make Male-Dominated Industries More Inclusive
Sales and Technology are both male-dominated fields. And at StorySlab, we’re right at the intersection of the two. The way to change the culture is the same as the way…
- Mar 15
- 6 mins read
Consultative Selling 101: Building Trust to Win Customers for Life
More sales. Bigger sales. Customers for life. Sounds nice, right? This is what every company wants. But it’s going to take a lot more than talking about your product or…
- Feb 22
- 9 mins read
How to Go into a Meeting with Decision Makers
The confirmation finally arrives: a decision maker is ready to talk. This is a critical opportunity, and you have one shot to get it right. Need a few ideas on…
- Feb 15
- 5 mins read
What to Do When Your Contact is Not the Decision Maker
Closing the deal requires more than effort and a great offering. You need to connect with the right people. That can be easier said than done, and if your point…
- Feb 09
- 6 mins read
The Sales Team’s Role in Content Creation
A sales pitch is only as strong as the content that supports it. Your reps rely on marketing to produce materials that make them shine, but content creation should never…
- Feb 01
- 5 mins read
What Are the Three Main Goals of a First Sales Meeting?
The first meeting with a potential client is a big victory. This is an opportunity to understand each other better and see if a partnership can flourish. How do you…
- Jan 25
- 5 mins read
Latest Post
Why You Can’t Afford to Ignore Data-Driven Marketing Anymore
- September 8, 2021
- 8 mins read
5 Ways to Navigate the Hybrid World of Remote and In-Person Sales
- September 1, 2021
- 9 mins read
Think Marketing Has Nothing To Do With Sales Coaching? Think Again.
- August 17, 2021
- 10 mins read
Why Your Field Sales Team Might Not Be Using Your Content
- August 3, 2021
- 10 mins read