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Sales Enablement

Benefits of Sales Enablement: A Growth Leader’s Perspective
Sales Enablement

Benefits of Sales Enablement: A Growth Leader’s Perspective

Our VP of Growth, Brian Wool, comes to StorySlab with over 20 years of sales experience, including over 12 years in sales leadership. We asked him what his career has…

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StorySlab Team
  • Jan 18
  • 8 mins read
5 Sales & Marketing Resolutions to Achieve Your Business Goals in the New Year
Marketing Sales Sales Enablement

5 Sales & Marketing Resolutions to Achieve Your Business Goals in the New Year

As 2021 is (finally) here, we’re looking forward to a fresh start. Most salespeople and marketers had their 2020 plans upended, and we’re still not entirely sure what changes 2021…

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StorySlab Team
  • Jan 04
  • 7 mins read
Which Strategies Lead to an Effective Sales Presentation?
Sales Enablement

Which Strategies Lead to an Effective Sales Presentation?

The quality of your sales presentation can be the deciding factor in whether a potential client purchases your product or a competitor’s. We all want our sales pitch to be…

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StorySlab Team
  • Dec 21
  • 5 mins read
Selling Six Feet Apart: From Pandemic to Normal
Sales Enablement Sales Trends

Selling Six Feet Apart: From Pandemic to Normal

Now that vaccinations are rising, many people assume that we’re on our way back to normal. But whatever version of normalcy we’re heading toward, it won’t look the same as…

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StorySlab Team
  • Dec 16
  • 11 mins read
Sales Tools Should Support, Not Distract: CEO Hans Fuller Shares His Thoughts with Smart Selling Tools
Sales Enablement

Sales Tools Should Support, Not Distract: CEO Hans Fuller Shares His Thoughts with Smart Selling Tools

Technology should elevate your ability to sell effectively. But all too often, it just gets in the way of the conversation. In his recent Smart Selling Tools article, Founder &…

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StorySlab Team
  • Dec 16
  • < 1 mins read
Definitions of Sales Enablement, Sales Readiness, and Sales Engagement (and Where StorySlab Fits In)
Sales Enablement

Definitions of Sales Enablement, Sales Readiness, and Sales Engagement (and Where StorySlab Fits In)

Looking for tools to help your sales team can be difficult, and there is no shortage of software and platforms to help your team before, during, and after sales calls….

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StorySlab Team
  • Dec 14
  • 4 mins read
10 Sales & Marketing Lessons We Learned in 2020
Sales Enablement

10 Sales & Marketing Lessons We Learned in 2020

2020 was a year of many lessons. Here are 10 sales and marketing tips based on what we learned during this challenging year. 10. You Can Turn Customer Objections into…

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StorySlab Team
  • Dec 10
  • 4 mins read
3 Steps to Speed Up Your Sales Cycle
Sales Enablement

3 Steps to Speed Up Your Sales Cycle

The longer it takes to close a deal, the less likely it is to happen. If you’ve ever gone above and beyond for a potential client, only to have the…

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StorySlab Team
  • Dec 07
  • 5 mins read
Maintaining a Consistent Customer Experience as You Grow: A StorySlab Veteran’s Perspective
Sales Enablement

Maintaining a Consistent Customer Experience as You Grow: A StorySlab Veteran’s Perspective

Kathleen Paluso is one of the original members of the StorySlab team. As our Director of Project Management, she’s been keeping our team organized and efficient for the past 7+…

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StorySlab Team
  • Dec 02
  • 6 mins read
Top 4 Customer Objections & The Perfect Rebuttals
Sales Coaching Sales Enablement

Top 4 Customer Objections & The Perfect Rebuttals

The first thing most customers do when they realize there’s a salesperson on the phone is either hang up or reply with an objection. Facing opposition from customers is never…

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StorySlab Team
  • Nov 18
  • 5 mins read
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Latest Post

It’s Time to Treat Sales Reps Like a Marketing Channel

It’s Time to Treat Sales Reps Like a Marketing Channel

  • October 8, 2021
  • 7 mins read
Flexibility is a Must Have for Quality Engagement with Prospects

Flexibility is a Must Have for Quality Engagement with Prospects

  • October 8, 2021
  • 7 mins read
Why You Can’t Afford to Ignore Data-Driven Marketing Anymore

Why You Can’t Afford to Ignore Data-Driven Marketing Anymore

  • September 8, 2021
  • 8 mins read
5 Ways to Navigate the Hybrid World of Remote and In-Person Sales

5 Ways to Navigate the Hybrid World of Remote and In-Person Sales

  • September 1, 2021
  • 9 mins read

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