Tackling that backyard patio or hand-making window treatments are project gold for DIYers. But no matter how tech-savvy you think you are, some projects – like building sales apps – should be left to the professionals. There are dozens of explanations for why companies take app design upon themselves, but when you get to the bottom of it, two clear reasons stand out to explain why you shouldn’t go it alone.

1. There’s usually more than meets the eye.
DIY sales apps may look appealing at first – you think you’ve found the perfect online app builder and you’re excited to dive in – but building your own sales enablement app requires much more work than what’s on the surface.

Besides the initial development process, which is almost guaranteed to be more complex than you originally had in mind, the system will require upgrades over time, and any reported bugs will need to be fixed. Not-so-little errors and process oversights can impede your sales team out in the field, necessitating a complete overhaul of the app and additional tech support down the road. And these are just the tip of the iceberg when considering the complexities and challenges that plague DIY sales apps.

2. They’re a drain on your time and resources.
Building a sales application internally requires a major time and resource investment. So while it may seem like you’re saving money by doing it yourself, you’re actually shoveling cash into a project that can’t possibly yield the results you’re looking for.

What’s more, a year after launch, companies often find that their sales teams haven’t even been utilizing the bug-riddled, user-hostile sales app that was intended to streamline the sales process. That just goes to show you that spending the time, funds and effort on creating a tool that no one uses will make your DIY sales app development project an utter flop.

Choose DFY Over DIY
DIY sales apps are a mistake that your B2B company doesn’t have to make. Opt for a done-for-you (DFY) sales app, like StorySlab, instead. In less than eight weeks, you’ll have a totally custom sales enablement tool at your disposal that your sales team will actually use – with a minimal time commitment.

Because the team at StorySlab handles virtually all of the file acquisition and formatting and provides ongoing support and maintenance, you’ll always have the latest features and fixes needed to help your salespeople convert prospects into buyers.

Click here for (almost) free mobile strategy advice…or call us at 1-844-StorySlab (844-786-7975).