- App Deployment
- Sep 29
- 3 mins read
Finding the ‘I’ that leads to ROI

You already knew this…
Budgeting for mobile sales technology falls in a tricky place between sales, marketing and IT. Mobile-enabling your selling materials, however, provides both hard and soft cost ROI that justify starting and maintaining the mobile tools your salespeople carry.
But did you know…
Many StorySlab projects are funded 100% from print literature savings alone. Short print runs are costly and a hassle. StorySlab clients replace them with a modern, digital alternative…and do away with the expense of handling, storing, shipping (and oftentimes throwing away) printed literature.
Replacing print literature is just the beginning. Client surveys show that the average salesperson saves at least 30 minutes a day by not having to request, find, manage, and modify content. Based on these time savings, the average project pays for itself in about 3 weeks!
Other ways to justify/pay for a mobile technology project:
Launch products and start selling sooner; Distribute materials quickly and at a lower cost
Compress the sales cycle with ready answers; No more, “Let me get back to you on that”
Monitor usage; See who’s selling what and find out which content investments are paying off
Other resources on this topic…
How to pay for a custom app project (1st in a series of 3)
How to pay for a custom app project (2nd in a series of 3)
How to pay for a custom app project (3rd in a series of 3)
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