PPC recognized gaps in their go-to-market strategy and saw an opportunity to improve the sales process by making all collateral easily accessible. They needed an easy and consistent way to deliver content to their seasoned sales reps, including many remote team members.
PPC uses StorySlab to equip reps who speak different languages, are located in different time zones, and have different customers with content on dozens of product types and thousands of SKUs. Even the team members who are more seasoned and tech-resistant have been able to utilize the app proficiently after only a short period of time and they see the value that the app brings to the sales process.
of our sales reps
have access to the app."
By instantaneously delivering the most current content to sales team members, the PPC team has increased their efficiency and communication between marketing and sales. The app helps them combat outdated information and inconsistent messaging. Their team also no longer worries about printing costs as everything is available digitally. They’ve been using the app for over 7 years and they’re not looking back.