About Us
Our Story
Since 2012, StorySlab has been helping companies succeed by making sellers more effective in any interaction – no matter when or where they occur. We do that by providing a SaaS platform for sales enablement that delivers capabilities for real-time content delivery, insights on every aspect of the sales process and a streamlined user interface designed for today’s dynamic and non-linear buying journey.
With hundreds of clients spanning multiple industries and countries, StorySlab has become a leader in the sales enablement software market. By listening to our clients and working with them to understand their sales challenges, we’re continuing to evolve our platform. Every day, we’re exploring new ways to optimize the last mile of seller-to-customer engagement and deliver greater benefits to everyone involved in the buying process.
Driving Conversions Through Conversation
StorySlab optimizes the most impactful moment in the sales process: the customer conversation. In that moment, reps need to be inquisitive, knowledgeable, and flexible to show how their company's portfolio solves the customer’s problems. StorySlab fits into the conversation, giving sales teams infinite ability to extend and support the sale, while enabling leaders to measure and improve effectiveness.
What is Sales Enablement?
Leadership
StorySlab was founded by current CEO Hans Fuller, a marketing veteran who started Modern Industrial Marketing – a B2B marketing agency and consultancy. Headquartered in Syracuse, NY, StorySlab’s leadership team has the industry experience and technical expertise to help B2B sales teams perform more effectively, no matter what challenges they face.
Hans Fuller
Founder & CEO
Seth Mulligan
Operations
Dan Scrimale
Product & Engineering
Kathleen Paluso
Project Management
Connor Vanderpool
Creative Direction
Jared Kerschner
Platform Engineering
Josh Jensen
Application Engineering
Joe Mecca
Marketing
We’re seeing incredibly high adoption rates, arming our sales force with knowledge and resources. It is upping our game when it comes to insightful sales dialogue.
We had an app ready to try in the field in no time. It took less of my time and energy than I thought.
All our reps know is that their sales app is easy to use and it simply works when they need it to. That’s why they use it.
I feel like we got a custom app without spending custom app time and money.
See Why StorySlab is Rep Ready
Get your content into the hands of your sales team, no matter where the sale occurs.