StorySlab
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      • The Evolution of Sales Enablement
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About Us

Our Story

Since 2012, StorySlab has been helping companies succeed by making sellers more effective in any interaction – no matter when or where they occur. We do that by providing a SaaS platform for sales enablement that delivers capabilities for real-time content delivery, insights on every aspect of the sales process and a streamlined user interface designed for today’s dynamic and non-linear buying journey.

With hundreds of clients spanning multiple industries and countries, StorySlab has become a leader in the sales enablement software market. By listening to our clients and working with them to understand their sales challenges, we’re continuing to evolve our platform. Every day, we’re exploring new ways to optimize the last mile of seller-to-customer engagement and deliver greater benefits to everyone involved in the buying process.

Driving Conversions Through Conversation

StorySlab optimizes the most impactful moment in the sales process: the customer conversation. In that moment, reps need to be inquisitive, knowledgeable, and flexible to show how their company's portfolio solves the customer’s problems. StorySlab fits into the conversation, giving sales teams infinite ability to extend and support the sale, while enabling leaders to measure and improve effectiveness.

What is Sales Enablement?

 
WHY SALES CONVOS NEED STORYSLAB

Founded in 2012

HQ in Syracuse, NY

Designed for Sales Leaders

Leadership

StorySlab was founded by current CEO Hans Fuller, a marketing veteran who started Modern Industrial Marketing – a B2B marketing agency and consultancy. Headquartered in Syracuse, NY, StorySlab’s leadership team has the industry experience and technical expertise to help B2B sales teams perform more effectively, no matter what challenges they face.

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Hans Fuller

Founder & CEO
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Seth Mulligan

Operations
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Dan Scrimale

Product & Engineering
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Kathleen Paluso

Project Management
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Connor Vanderpool

Creative Direction
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Jared Kerschner

Platform Engineering
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Josh Jensen

Application Engineering
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Joe Mecca

Marketing

Brindesh Dhruva

Chief Marketing Officer

We’re seeing incredibly high adoption rates, arming our sales force with knowledge and resources.  It is upping our game when it comes to insightful sales dialogue.

Mike DiFlorio

Commercialization & Creative Leader

We had an app ready to try in the field in no time. It took less of my time and energy than I thought.

Angela Padial

Project Manager - Salesforce

All our reps know is that their sales app is easy to use and it simply works when they need it to. That’s why they use it.

Rich Schlief

Director Global Marcom

I feel like we got a custom app without spending custom app time and money.

See Why StorySlab is Rep Ready

Get your content into the hands of your sales team, no matter where the sale occurs.

  • Icon engage@storyslab.com
  • Icon(+1) (844) 786-7975
  • IconSyracuse, NY 13202

StorySlab

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