StorySlab
  • Platform
    • What’s StorySlab
    • Features
      • Sales Insights
      • Sales Readiness
      • Sales Coaching
      • ROI Calculators
      • AI Recommendations
      • Content Management
      • CRM & Integrations
      • Security
      • Expanded Features
    • Pricing
  • Who We Serve
    • Users
      • Sales Leaders
      • Sales Reps
      • Marketing
      • IT
      • Customers
      • Finance
    • Industries
      • Manufacturing
      • Chemicals
      • Technology
      • Building Materials
      • Healthcare
      • Financial
  • Resources
    • White Papers & More
      • The Evolution of Sales Enablement
      • Today’s Empowered B2B Buyer
      • Sales Productivity
      • Marketing Attribution & True ROI
      • Sales Training Solution Brief
      • Sales Tech Utilization Guide
      • Equip Sellers to Excel
      • StorySlab for Marketers Overview
      • Sales Enablement Solution Brief
    • Blog
    • Case Studies
    • Videos
    • Request a Demo
  • About
    • About Us
    • Contact Us
    • Careers
    • FAQ
  • Contact Us
SCHEDULE A DEMO
  • Sales Enablement
  • Apr 16
  • 5 mins read

What Does Sales Enablement Do?

What Does Sales Enablement Do?

You’ve heard the term. You know successful companies embrace it. 

But what does sales enablement do? 

It can be hard to understand sales enablement because it comes in many forms and performs many functions. Yet in general, good sales enablement tools share common goals across the board. To help you chose the right tools for your team, we’ll take a closer look at exactly what sales enablement should do for you. 

  1. Boost Efficiency

A great sales enablement system prepares reps for the field. It makes sure everyone gets the coaching they need to handle any situation. It should also generate, organize, and allow access to comprehensive materials on the fly, even when Internet access is unavailable. This slashes prep time and makes it easier for reps to shine during meetings. When sales reps can work more efficiently, they’re more likely to score wins. 

  1. Increase Effectiveness

Sales enablement makes your reps seem prepared, professional, and sharp in prospects’ eyes. No matter what they request, the rep can produce it without fumbling or delays. This doesn’t just improve customer confidence – it boosts your reps’ confidence as well. More effective meetings deliver a streamlined sales process that can move from initial contact to a deal with fewer sessions and greater trust. 

  1. Streamline Technology

Reps and managers often juggle multiple tools to keep up. Good sales enablement doesn’t add another but instead consolidates everything in one easily accessible place. Additionally, it should provide IT support that takes work off your team’s plate. Look for tools that streamline the sales process and improve CRM use, for example. When the technology flows seamlessly, file sharing, presenting, sales tracking, and management fall into place.

  1. Enable Sales

At the end of the day, the answer is in the name: sales enablement should support sales. It should really be that easy! Some tools work harder and smarter than others, so it’s important to find the right one. Invest in a sales enablement platform that does what it claims and provides what reps actually need, and you’ll see happier reps, happier managers, and happier clients.

Discover Everything Sales Enablement Can Do for You

So what does sales enablement do? Everything needed for more efficient and effective selling. For a more in-depth look, get a free trial of StorySlab today and see our done-for-you platform in action. StorySlab gives you all the tools needed to access sales collateral, coach your reps, and grow your bottom line. 

 

Related Posts

Sales Presentation Secrets from 9+ Years of Field Sales Data
Sales Enablement

Sales Presentation Secrets from 9+ Years of Field Sales Data

You’ve booked the meeting! Congrats! Now for the hard part. You’ve got one shot to show your expertise and prove that you’re the best vendor. But as you put together…

StorySlab Team
  • May 13
  • 7 mins read
2 Million Sales Calls Predict the Future of Field Sales (and It’s Not What You’d Expect)
Sales Enablement

2 Million Sales Calls Predict the Future of Field Sales (and It’s Not What You’d Expect)

The world is opening back up. It’s finally time to plan your sales team’s return to the field after a year of selling in the remote void. But before you…

StorySlab Team
  • Apr 28
  • 8 mins read

Latest Post

It’s Time to Treat Sales Reps Like a Marketing Channel

It’s Time to Treat Sales Reps Like a Marketing Channel

  • October 8, 2021
  • 7 mins read
Flexibility is a Must Have for Quality Engagement with Prospects

Flexibility is a Must Have for Quality Engagement with Prospects

  • October 8, 2021
  • 7 mins read
Why You Can’t Afford to Ignore Data-Driven Marketing Anymore

Why You Can’t Afford to Ignore Data-Driven Marketing Anymore

  • September 8, 2021
  • 8 mins read
5 Ways to Navigate the Hybrid World of Remote and In-Person Sales

5 Ways to Navigate the Hybrid World of Remote and In-Person Sales

  • September 1, 2021
  • 9 mins read

Ready to See StorySlab in Action?

Have one of our experts show you the StorySlab platform
  • Icon engage@storyslab.com
  • Icon(+1) (844) 786-7975
  • IconSyracuse, NY 13202

StorySlab

  • About Us
  • Leadership
  • Careers Apply Now
  • Blog
  • Request Demo

Platform

  • What is StorySlab
  • Features
  • StorySlab Users
  • Industry Solutions
  • Pricing

Support

  • Help Desk
  • Knowledge Base

Legal

  • Privacy
  • Terms of Service
© 2023. StorySlab Inc. All rights reserved. Privacy Policy & Terms of Use
We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. By clicking “Accept”, you consent to the use of all the cookies. You may visit Cookie Settings to provide a controlled consent.
Cookie settingsACCEPT
Privacy & Cookies Policy

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may have an effect on your browsing experience.
Necessary
Always Enabled

Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.

Marketing

Marketing cookies are used to give insight into a visitors interest. Some examples collect user personal data via analytics, for use in ads, or other embedded content.

Analytics

Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc.

Save & Accept